How Carhartt got “cool”



The History of Carhartt – Hey, it’s James Pumphrey. Today, I’m breaking down how Carhartt went from Detroit workwear to a global fashion icon.

It’s not a car / Donut video, but I’m trying to bring that same energy to explore why Carhartt’s long game paid off. Whether you’re into fashion or just a good story, hope you like it.

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